Generative AI For Content Creation: Benefits And Ethical Challenges – Attracting Marketing And Media Professionals
While the role of content creation in business seems ever more crucial, marketers and media professionals find themselves working frantically to develop innovative ways of creating engaging content with scale. Generative AI, perhaps one of the most transformational inventions in the last few years, obviously has marketers and media professionals worldwide asking how it is changing the face of content creation. This blog examines, in great detail, some of the benefits as well as some of the ethical dilemmas of generative AI in content creation, largely for the benefit of marketing and media practitioners. What is Generative AI? Generative AI refers to...